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case studies
Evaluation
related journal articles
Overcoming Health Information Inequities: Valley fever Information Repertoires Among Vulnerable Communities in California.
Saucier CJ, Ma Z, Montoya JA, Plant A, Suresh S, Robbins CL, Fraser R. Health Communication. 2024.[e-Publication ahead of print].
From Watching to Calling: Linking Variations in an Entertainment-Education Storyline with Calls to a Health Hotline.
Suresh S, Demetriades SZ, Walter N, Montoya JA, Plant A, Barker K, Orvañanos C, Carranza J. Health Communication. 2023. [e-Publication ahead of print].
Drama, Intrigue, and Discussion: The Role of Telenovelas in Facilitating Conversations about Reproductive Health in Mexican Households
Suresh S, Walter N, Montoya JA, Plant A, Barker K. Journal of Health Communication. 2022; 27:1-11.
Development and evaluation of a social marketing campaign to address methamphetamine use in Los Angeles County
Neffa-Creech D, Plant A, Montoya JA, Tesema L, Rangell O, Kilgore B, Fraser R. BMC Public Health. 2022;22(1).
Integrated Multicultural Media Campaign to Increase COVID-19 Education and Vaccination Among Californians, 2021
Dominguez ME, Macias-Carlos D, Montoya JA, Plant A, Neffa-Creech D. American Journal of Public Health. 2022;112(10):1389-1393.
The Effect of an Entertainment-Education Intervention on Reproductive Health of Young Women of Color.
Saucier CJ, Suresh S, Brooks JJ, Walter N, Plant A, Montoya JA. Health Communication. 2021:1-11.
Test4HepC: Promoting Hepatitis C Testing to Baby Boomers Using Social Media.
Plant A, Snow EG, Montoya JA, Young S, Javanbakht M, Klausner JD. Health Promotion Practice. 2020;21(5):780-790.
Observed Reactions Among Patients Attending HIV Treatment Facilities to a Brief Video Intervention on Treatment Initiation and Adherence.
Neumann MS, Plant A, Margolis AD, Flores SA. AIDS Care. 2020;32(5):656-665.
Mobile App Increases Vegetable-Based Preparations by Low-Income Household Cooks: A Randomized Controlled Trial.
Clarke P, Evans SH, Neffa-Creech D. Public Health Nutrition. 2019;22(4):714-725.
Effects of a brief video intervention on treatment initiation and adherence among patients attending human immunodeficiency virus treatment clinics.
Neumann MS, Plant A, Margolis AD, Borkowf CB, Malotte CK, Rietmeijer CA, Flores SA, O’Donnell L, Robilotto S, Myint-U A, Montoya JA, Javanbakht M, Klausner JD. PLoS One. 2018;13(10):e0204599.
The Break Up: Evaluation of an Anti-Smoking Educational Campaign for Lesbians, Gays, and Bisexuals in Los Angeles County.
Plant A, Montoya JA, Tyree R, Aragon L, Weber M, Le Veque M, Anderson CM, Soler RE, Kent C. Journal of Health Communication. 2017;22(1):29-36.
Check Yourself: A Social Marketing Campaign to Increase Syphilis Screening in Los Angeles County.
Plant A, Javanbakht M, Montoya JA, Rotblatt H, O’Leary C, Kerndt PR. Sexually Transmitted Diseases. 2014;41(1):50-57.
There’s No Place Like Home: First Year Usage of the “I Know” Home Testing Program for Chlamydia and Gonorrhea.
Rotblatt H, Montoya JA, Plant A, Guerry S, Kerndt P. American Journal of Public Health. 2013;103(8):1376-1380.
Evaluation of inSPOTLA.org: An Internet Partner Notification Service.
Plant A, Rotblatt H, Montoya JA, Rudy E, Kerndt PK. Sexually Transmitted Diseases. 2012;39(5):341-345.
Outcomes from a Cross-Site Evaluation of a Comprehensive Pediatric Asthma Initiative Incorporating Translation of Evidence-Based Interventions.
Mansfield C, Viswanathan M, Woodell C, Nourani V, Ohadike YU, Lesch JK, Malveaux FJ, Bryant-Stephens T, Findley S, Lara M, Matiz A, Valencia GR, Rosenthal M, Persky VW, Uyeda K, Williams R, Banda E, Ramirez-Diaz E, Reyes BM, Montoya J, West C. Health Promotion Practice. 2011;12(6 Suppl 1):34S-51S.
Stop the Sores: The Making and Evaluation of a Successful Social Marketing Campaign.
Plant A, Montoya JA, Rotblatt H, Mall KL, Pappas LG, Kent CK, Klausner JD, Kerndt PR. Health Promotion Practice. 2010;11(1)L:23-33.
The Bold and the Bankable: How the Nuestro Barrio Telenovela Reaches Latino Immigrants with Financial Education.
Spader J, Ratcliffe J, Montoya J, Skillern P. Journal of Consumer Affairs. 2009; 43(1):56-79.
Healthy Penis: San Francisco’s Social Marketing Campaign to Increase Syphilis Testing Among Gay and Bisexual Men.
Ahrens K, Kent CK, Montoya JA, Rotblatt H, McCright J, Kerndt P, Klausner J. PLoS Medicine. 2006;12: e474.
Social Marketing Campaign Significantly Associated With Increases in Syphilis Testing Among Gay and Bisexual Men in San Francisco.
Montoya JA, Kent C, Rotblatt H, Kerndt P, Klausner J. Sexually Transmitted Diseases. 2005;32(7):395-399.
The New Stories/New Cultures After-School Enrichment Program: A Direct Cultural Intervention.
Frank G, Fishman M, Crowley C, Blair B, Murphy ST, Montoya JA, Hickey MP, Brancaccio MV, Bensimon EM. American Journal of Occupational Therapy. 2001;55(5):501-8.
Overcome the Fear (Vencer el Miedo): using entertainment education to impact adolescent sexual and reproductive health and parent-child communication in Mexico
Montoya JA, Plant A, Neffa-Creech D, Orvañanos C, Barker K. BMC Public Health.2022;22(1):2366.
Development, acceptability, and perceived effectiveness of a trauma-informed adolescent self-regulation intervention
Plant A, Schladale J, Neffa-Creech D, Qaragholi N, Miller M, Montoya J. Evaluation and Program Planning. [e-publication ahead of print].
related presentations
Information Repertoires and Infection: The Role of Knowledge Consumption Patterns in Rural Populations’ Health Behavior.
Suresh S, Saucie C, Robbins CL, Ma Z, Montoya JA, Plant A, Dominguez, ME. Presented at: D.C. Health Communications Conference; April 28-29, 2023; Washington DC.
Parents as Gatekeepers? Co-Viewing in Entertainment Education to Improve Health Outcomes.
Suresh S, Walter N, Montoya JA, Plant A. Oral presentation at: D.C. Health Communications Conference; April 23-24, 2021; Washington DC.
In Search of Entertainment-Education’s Effects: Linking Variations in a Telenovela’s Storyline with Calls to a Sexual and Reproductive Health Hotline.
Suresh S, Demetriades S, Walter N, Montoya J, Plant A, Barker, K Carranza J, Orvañanos, C. Oral presentation at: 73rd Annual International Communication Association Conference, Reclaiming Authenticity in Communication; May 25-29, 2023; Toronto, Canada.
Results from a randomized trial of a brief video intervention on the sexual behaviors of Black and Hispanic adolescent females.
Henley C, Plant A. Presented at: U.S. Department of Health and Human Services, Administration for Children and Families, Family and Youth Services Bureau, Adolescent Pregnancy Prevention Grantee Conference; June 14 – 17, 2021; Virtual.
The Role of Knowledge Consumption Patterns in Rural Populations’ Health Behavior.
Suresh S, Saucie C, Robbins CL, Ma Z, Montoya JA, Plant A, Dominguez, ME. Presented at: D.C. Health Communications Conference; April 28-29, 2023; Washington DC.
Meth-Free L.A. County: Perceived Impact of a Methamphetamine Prevention and Harm Reduction Social Marketing Campaign.
Neffa-Creech D, Plant A, Montoya JA, Brackett B, Kilgore B, Tesema L, Oruga R, Fraser R. Presented at: American Public Health Association (APHA); October 24-27, 2021; Virtual.
Mixed Methods Used in the Refinement of an Alzheimer’s Study Registry to Optimize Recruitment of Latinx and Black Individuals
Aggarwal R, Stowell C, Fiore N, Williams E, Plant A, Neffa-Creech D, George S, Langbaum J. Presented at: Alzheimer’s Association International Conference (AAIC); July 26-30, 2021; Virtual.
Plan A: An Effective, Brief Entertainment Education Video Intervention Designed to Reduce Unplanned Pregnancies and STIs Among Young Women of Color.
Henley C, Plant A. Presented at: Title X Grantee Conference; July 13-16, 2021; Virtual.
Clinic Staff Perceptions of a Sexual Health Entertainment-Education Intervention for Young Women of Color.
Neffa-Creech D, Plant A, Snow E, Montoya JA. Presented at: The 6th Biennial D.C. Health Communication Conference (DCHC); April 23-24, 2021; Virtual.
(Un)like strategies: Combining narratives and didactic messages to improve attitudes toward effective contraception.
Saucier C, Suresh S, Brooks J, Walter N, Plant A. Presented at: Kentucky Conference on Health Communication; April 2-4, 2020; Lexington, KY.
Plan A: Remedying Racial Disparities in Long-Acting Reversible Contraception.
Saucier C, Suresh S, Brooks J, Walter N, Plant A. Presented at: ICA Annual Conference, May 20-26, 2020; Virtual Conference.
Outcomes of a Gun Violence Prevention-Education Program in the Los Angeles Unified School District.
Plant A, Montoya J, Kordic T. Presented at: American Public Health Association (APHA) Annual Meeting; November 10-14, 2018; San Diego, CA.
Using Focus Groups to Assess and Improve Sexual Health Services in the Los Angeles Unified School District.
Plant A, Montoya J, Snow E, Greenblatt BD, Kordic T. Presented at: 2018 STD Prevention Conference; August 27-30, 2018; Washington DC.
The Impact of Marketing Campaigns on Condom Use and HIV and STD Testing in the Los Angeles Market.
Montoya J, Plant A, Conard R. Presented at: 2016 STD Prevention Conference; September 20-23, 2016; Atlanta, GA.
Factors of Successful Linkage and Retention to HIV Care in a National HIV Testing and Linkage Program.
Montoya J, Plant A, Chien M, Gorre M, Mizuno L, McGrath M, Engeran-Cordova W. Presented at: 2016 STD Prevention Conference; September 20-23, 2016; Atlanta, GA.
Authentic and Meaningful Community Engagement to Reduce STD Disparities: Lessons Learned from the 4-Site CDC CARS Initiative.
Rhodes SD, Daniel-Ulloa J, Montoya JA, Beale D, Cruz-Dillard K, Kerndt P, CARS Workgroup. Presented at: 2014 STD Prevention Conference; June 9-12, 2014; Atlanta, GA
Where’s Daryl?: Results of a Gun Violence Prevention-Education Program in Los Angeles Unified School District.
Kordic T, Plant A, Ruffino E, Amatullo M, Moon M,Lamb K. Presented at: 142th American Public Health Association (APHA) Annual Meeting; November 15-19, 2014; New Orleans, LA.
There’s No Place Like Home: Second-Year Report on the “I Know” Chlamydia and Gonorrhea Home Test Kit Program for Women in Los Angeles County.
Rotblatt H, Montoya JA, Plant A, Copeland J, Guerry S, Kerndt PR. Presented at: National STD Prevention Conference; March 12-15, 2012; Minneapolis, MN.
Check Yourself: Community Response to a Syphilis Social Marketing Campaign for Men Who Have Sex with Men.
Plant A, Rotblatt H, Montoya J, O’Leary C, Kerndt P. Presented at: National STD Prevention Conference; March 8-11, 2010; Atlanta, GA.
Internet Partner Notification Efforts in Los Angeles County.
Plant A, Rotblatt H, Ramirez F, Melgoza M, Wagner T, Utley J, Rudy E, Kerndt PR. Presented at: 18th International Society for Sexually Transmitted Diseases Research (ISSTDR) Conference; June 28-July 1, 2009; London, UK.
Effects of inSPOTLA.org Promotion Efforts: Paid Advertising Compared to Free Media Exposure.
Rotblatt H, Plant A, Montoya JA, Ruiz A, Mares-DelGrasso A, Levine DK, Kerndt PR. Presented at: 18th International Society for Sexually Transmitted Diseases Research (ISSTDR) Conference; June 28-July 1, 2009; London, UK.
Impact of a Hip-Hop Radio Outreach Collaboration to Promote Chlamydia and Gonorrhea Testing among Youth in L.A. County.
Rotblatt H, Boudov M, Mercado C, Montoya JA, Plant A, O’Leary CM, Kerndt PR. Presented at: National STD Prevention Conference; March 10-13, 2008; Chicago, IL.
The First Year of inSPOTLA: Report from the Field on Internet HIV/STD Partner Notification.
Rotblatt H, Plant A, Levine DK, Engeran WJ, Kerndt PR. Presented at: 17th International Society for Sexually Transmitted Diseases Research (ISSTDR) Conference; July 30-August 1, 2007; Seattle, WA.
Evaluation of “Stop the Sores”: A Successful Social Marketing Campaign for Syphilis Elimination Among Men Who Have Sex with Men, Los Angeles County, 2004.
Plant A, Montoya JA, Rotblatt H, Kent CK, Mall K, Kerndt PR. Presented at: National STD Prevention Conference; May 8-10, 2006; Jacksonville, FL.
Evaluation of Healthy Penis 2004.
Ahrens K, Kent CK, McCright J, Montoya JA, Plant A, Klausner JD. Presented at: National STD Prevention Conference; May 8-10, 2006; Jacksonville, FL.