case studies

Substance Use

“The Break Up” Campaign Evaluation

Evaluation, LGBTQ Health, Quantitative Research, Social Marketing, Substance Use

Evaluation of a social marketing campaign to reduce tobacco among LGB adults

Meth Prevention and Harm Reduction

Evaluation, LGBTQ Health, Minority Health, Qualitative Research, Quantitative Research, Social Marketing, Substance Use

Social marketing campaign formative research and evaluation

Project U

Adolescent & School Health, HIV & STIs, LGBTQ Health, Reproductive Health, Social Marketing, Substance Use, Technology Programs

A technology and social marketing program to promote student health

Adolescent Substance Use Focus Groups

Adolescent & School Health, Capabilities, Focus Areas, Minority Health, Qualitative Research, Substance Use

Twelve focus groups investigating student substance use attitudes and behaviors

Development and evaluation of a social marketing campaign to address methamphetamine use in Los Angeles County

Neffa-Creech D, Plant A, Montoya JA, Tesema L, Rangell O, Kilgore B, Fraser R. BMC Public Health. 2022;22(1).

The Break Up: Evaluation of an Anti-Smoking Educational Campaign for Lesbians, Gays, and Bisexuals in Los Angeles County.

Plant A, Montoya JA, Tyree R, Aragon L, Weber M, Le Veque M, Anderson CM, Soler RE, Kent C. Journal of Health Communication. 2017;22(1):29-36.

Methamphetamine Use and Sexual Risk Behaviours Among Men Who Have Sex with Men Diagnosed with Early Syphilis in Los Angeles County.

Taylor MM, Aynalem G, Smith LV, Montoya J, Kerndt P. International Journal of STDs & AIDS. 2007;18(2):93-97.

Meth-Free L.A. County: Perceived Impact of a Methamphetamine Prevention and Harm Reduction Social Marketing Campaign.

Neffa-Creech D, Plant A, Montoya JA, Brackett B, Kilgore B, Tesema L, Oruga R, Fraser R. Presented at: American Public Health Association (APHA); October 24-27, 2021; Virtual.